Future42 Network blueprint
Community for people in AI, companies that need work done, training, mentors, certs, and quarterly events. One house, three doors.
Homepage, last content section before the footer ·
/#partner-badge · asset /claude-partner-network.png
Three doors · four products
FTR42 is convener + trainer + matcher + (sometimes) doer.
Builders
Engineers, freelancers, operators who ship. Peers, mentors, work, certs, visibility.
Industry learners
Service businesses, clinics, franchise, ops leads. Practical AI in their world.
Companies
SMBs + growth companies. Projects staffed, systems built, trusted talent.
The Room
Discord community (Future42 Builders). Rituals: Mon Unstuck, Fri Show Build, monthly AMA.
The School
Office hours now. Live cohorts next. Recorded courses later. Claude Partner study track as wedge.
The Desk
Curated work matching only. No spam job board. You broker intros until quality is proven.
The Stage
Quarterly events: Ship Night, AI for Operators, Partner Day, Match Day. Hybrid + livestream.
North-star metrics
Not vanity member counts. These three (plus helpers and events) tell you if it is real.
Room is alive. People post builds or help others.
Two-sided value. Desk is not theater.
School works. People finish, not lurk.
Mentorship scales without founders answering everything.
Stage product sticks; content + intros follow.
Any paid match is validation. Track source=network.
| Metric | How to measure | 90-day target |
|---|---|---|
| Active shippers / week | Discord posts in Show Build + meaningful Unstuck replies | 15+ |
| Company problems solved / quarter | Closed briefs with outcome logged in admin | 3–5 |
| Cert-track completions | Cohort graduation or internal badge | 10+ |
| Helpers active / week | @Helper role activity | 5+ |
| Warm inbound | Prospects / leads tagged source=network or builders | Trend up |
| Owner time | Luke/Reed hours on community ops | <3h/wk after week 4 |
Naming system
Structural names first. Animal collectives as pods, ranks, or event series.
| Name | Role | Notes |
|---|---|---|
| Future42 Network | Umbrella / public spine | Companies + talent + training. Recommended top brand for this product. |
| Future42 Builders | Discord / ship culture | Already live at /builders. Keep for the room. |
| Future42 Partners | Vetted work-takers | Quality bar. Can take matched client work. Different from Claude Partner badge (Anthropic). |
| Future42 Fellows | Cohort / mentorship alumni | Prestige track after graduating a program. |
| Future42 Mentors | Helpers with status | Lead flow + content co-brand. Includes founding mentors. |
| FTR42 | Delivery company | High-stakes systems. Not the community brand. |
Animal kingdom group names
Cool collective nouns for pods, ranks, squads, or quarterly event series.
Murder (crows)
Sharp, memorable, slightly dangerous. Elite builder tier.
Parliament (owls)
Wisdom + deliberation. Mentors and Fellows council.
Pack (wolves)
Team hunt, loyalty. Temporary project squads of 3–6.
Pride (lions)
Public stage energy. Leadership track or Ship Night branding.
Convocation (eagles)
Rare high-status gatherings. Strong quarterly event name.
Colony (ants / beavers)
Infrastructure builders. Ops and systems people.
Raft (otters)
High-trust small collab teams. Playful but solid.
School (fish)
Literal learning cohorts. Clean for The School product.
Leap (leopards)
Bold, fast shippers. Sprint cohorts.
Exaltation (larks)
Optimistic creative energy. Content / creative pod.
Bastion (badgers)
Reliability. People who keep systems up in production.
Troop (monkeys)
Lighter Discord energy. Early community vibe if you want fun.
Social media presence
Minimum viable. Do not spread thin. Differentiate from future42.org (WA political) with Builders/Network always in the name.
| Channel | Role | Handle / note | Cadence |
|---|---|---|---|
| LinkedIn company | Primary B2B + operator reach | FTR42 / Future42 company page | 3–5/wk repurposed |
| LinkedIn personal | Trust + DMs + founder story | Reed + Luke | 3–5/wk each (shared calendar) |
| X / Twitter | Builder discovery + threads | @future42builders (not bare future42) | Daily light / thread 2×/wk |
| Discord | Daily hub (the product) | Future42 Builders server | Ritual bots + 1 live touch/wk |
| Newsletter | Weekly ships + jobs + events | Resend list or Substack | Weekly automated digest |
| YouTube (later) | Courses, event recaps | Future42 Network | After first cohort is filmed |
| Instagram (optional) | Event faces, short clips | Only if events are visual | Skip until first quarterly |
Skip for now: TikTok, heavy Threads, Facebook groups (unless a vertical demands it).
Automate to the max
Humans own culture and matching quality. Bots own prompts, digests, logging, queues, nudges.
| Loop | Automation | Human only |
|---|---|---|
| Onboarding | Welcome DM, intro template, 24h/48h nudge, role assign | First human reaction <24h |
| Weekly rituals | Mon Unstuck / Fri Show Build posts + digests | Spotlight picks + live Stage |
| Content flywheel | Best Discord → draft LinkedIn/X queue | Approve + one personal line |
| Newsletter | Auto-compile ships, jobs, events | Subject + 1 paragraph edit |
| Matching | Intake form, score, shortlist, CRM row | Final intro + quality bar |
| Cert tracks | Syllabus, reminders, quiz, badge on complete | Project review |
| Events | RSVP, reminders, recap email, clip cut list | Host + keynotes |
| Metrics | Dashboard: shippers, solves, certs, helpers | Monthly strategy review |
Already in this repo
/api/cron/community-rituals/builders+/api/community/join- Admin community panel + Supabase community tables
artifacts/future42_community/(Discord structure, n8n, digests, seed outreach)
Certifications
Company applies (badge wall)
- Anthropic Claude Partner (double down first)
- OpenAI partner / builder programs
- Google Cloud / Gemini partner path
- Microsoft Azure AI / Copilot
- AWS AI/ML competency (later)
- Ops: Zapier, Make, n8n, HubSpot (homepage sparingly)
Members train for
- Claude (API, Projects, Work, MCP)
- OpenAI agent patterns
- Gemini / Copilot for business
- Automation certs
- Internal ladder: Member → Shipper → Helper → Practitioner → Partner → Mentor
Phased plan
Phase 0 · now
Claude badge on site. Builders Discord. Seed 20–50. Weekly rituals only. No open job board.
Phase 1 · 1–3 months
Office hours. One Claude cohort. Quarterly event #1. Public /network page (this page). Social handles locked.
Phase 2 · matching
Company intake. Manual matches. Partner status for proven builders. Case studies.
Phase 3 · scale
Recorded courses. Multi-cert. Sponsored events. Optional Circle for paid content if Discord is messy.
Decisions to lock
- Public spine: Network vs Builders-only naming
- First paid offer: cohort vs mentorship vs company office hours
- First quarterly event date + city/online
- 90-day cert focus: Claude only vs Claude + one automation partner
- Staff matched work as FTR42 vs pure intro marketplace
- Animal flavor: Pack / Parliament / Convocation / none